Michael is one of the top professional dog trainers in the world. Not the United States, the world! In his promotional video for this course, Michael explains that this 16 Week Principles of Dog Training Course is basically the same content he offers in his two week Obedience Intensive course, which is held at the Michael Ellis School for Dog Trainers in Santa Rosa, CA
Michael makes the point that not everyone can afford to take two weeks off work, fly, or drive to Santa Rosa, then pay hotel, restaurant bills, plus miscellaneous travel expenses for two-plus weeks away from home. This online course solves that issue.
I would like to add that from my 50 years of experience attending weekend dog training seminars, on Monday morning I would only retain a small fraction of the material from those seminars. Maybe that has something to do with an attention deficit disorder, but who knows. This situation is solved in our online course. Students have 16 weeks to absorb the material with almost unlimited review time.
What we see happening is students will take Michael's courses, and when they see how great the course material is, they then chose to make the leap and travel out to work personally with Michael in his school courses. By doing that, they get the best of both worlds: they have the time to learn and review all the great course material, then if they chose to travel to Michael's School, they get additional hands on experience to take their skills to a new level. There are a lot of people who have done exactly this and loved it. There are also students who have gone out to Michael's school and then turned around and took the online course. They love the ability to review the material, because they are not allowed to video tape at their school.