April 12, 2011
I have a lot of questions on how the affiliate program works!
Full Question:
Hi Ed,Couple of Questions:
Does the ?Buy Now Button? cause the buyer to redirect to Leerburg? If so, how would the buyer return to our website for items in our shopping cart that are NOT Leerburg products?
With the ?Buy Now Button? would it not be better to have a ?separate? page for ONLY Leerburg affiliate products? That way Plus Size Pups could notify the buyer that they will be redirected to Leerburg therefore their shopping cart items (non-Leerburg products) will be deleted? (May be an irritation for the buyer)
For your affiliate program:
- What is the commission paid for the products sold?
- Do you market to our customers?
- What happens if items are backordered or out of stock? How do you track the affiliate reference or is it dropped?
- How do we get credit for multiple purchases? For example; if our customer selects ?Buy Now? for a harness yet also wants the leash and a training book, how are they redirected to our website for credit of the additional purchase(s)?
- Would it not be better to have the items collected for the buyer and then one Buy Now button?
- Can you send websites that currently have your affiliate program installed?
How do you become a dealer? I?m concerned about the linear process for the Buy Now may be confusing to our customer since really don?t see how my customer can purchase multiple items with one transaction without being redirected. We currently stock other products as dealers so this may be a better option.
Thanks,
Patty
Ed's Answer:
Hi Patricia;
I’ll answer your questions on the affiliate program. Questions about our dealer program can be answered by book@leerburg.com
#1. The buy now button does redirect the people to Leerburg.com. The way the program is setup now, is that they only checkout with Leerburg items on an affiliate program. There is no integration with other ecommerce applications or shopping carts.
#2. Most of our affiliates do have a “Leerburg only” page, so that their website users are not confused with other functions or sections of their websites.
#3. The commission varies from 7.5% to 25% of the sale price depending on the product. Once you are accepted into the program, you can see the breakdown on each item in the affiliate program.
#4. If a customer of your website checkouts through our affiliate program, they have the option to “opt in” to our weekly newsletter (if that’s what you mean by market).
#5. If a item is backordered or out of stock and they still check out and do not cancel the order, you still receive credit as soon as we charge that order.
#6. If a customer hits a buy button on your site and comes to ours, then adds additional items while on Leerburg.com, you only receive credit from that initial click on your site. If they go back to your site and add more Leerburg affiliate items from your site, you will receive credit for those.
#7. Our affiliate program is setup to go immediately to our site as soon as someone attempts to buy something. It is not setup for us to maintain a shopping cart on your site.
#8. Here are a few example affiliate sites
http://www.abouttimecanecorso.com/Products.html
Let me know if you have any further questions.
Ryan
I’ll answer your questions on the affiliate program. Questions about our dealer program can be answered by book@leerburg.com
#1. The buy now button does redirect the people to Leerburg.com. The way the program is setup now, is that they only checkout with Leerburg items on an affiliate program. There is no integration with other ecommerce applications or shopping carts.
#2. Most of our affiliates do have a “Leerburg only” page, so that their website users are not confused with other functions or sections of their websites.
#3. The commission varies from 7.5% to 25% of the sale price depending on the product. Once you are accepted into the program, you can see the breakdown on each item in the affiliate program.
#4. If a customer of your website checkouts through our affiliate program, they have the option to “opt in” to our weekly newsletter (if that’s what you mean by market).
#5. If a item is backordered or out of stock and they still check out and do not cancel the order, you still receive credit as soon as we charge that order.
#6. If a customer hits a buy button on your site and comes to ours, then adds additional items while on Leerburg.com, you only receive credit from that initial click on your site. If they go back to your site and add more Leerburg affiliate items from your site, you will receive credit for those.
#7. Our affiliate program is setup to go immediately to our site as soon as someone attempts to buy something. It is not setup for us to maintain a shopping cart on your site.
#8. Here are a few example affiliate sites
http://www.abouttimecanecorso.com/Products.html
Let me know if you have any further questions.
Ryan
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